Thursday, 30 August 2012

Rosie for M&S Lingerie: Behind the Scenes

Rosie Huntington-Whiteley launched her anticipated lingerie collection for M&S this morning

The Collection ranges from sophisticated silk bra and knicker sets through to coordinating feminine and cosy cashmere loungewear. True to her name the collection is full of lovely Rose inspirations, from the rose prints to rose colours and a rose logo.  
It was great to hear Rosie acknowledging the expertise of Soozie and her in house design team for the creation of the Collection.
The design of lingerie is a complex skill, especially to create affordable bras that range from an A to a G cup and with the breadth of customer that M&S appeals to this is part of their daily challenge.
My favourite pieces are a gorgeously simple 1930s inspired silk French Knicker in a sophisticated mocha colour and a pair of super soft cashmere lounge pants.
Bring on those cosy Winter evenings 

The Collection is available in 229 M&S stores in the UK with new pieces added throughout the Autumn Winter season

or shop it online here

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